New York business

Startup Predicts Streaming Success

The entertainment industry relies on ratings, primarily from mega-firm Nielsen, to measure the value of television shows. With the emerging popularity of streaming and subscription services, producers and platforms are searching for new technology to gauge success. Parrot Analytics, an international start-up with headquarters in New York, tracks viewer enthusiasm. Using a metric that measures the value and meaning of a show to a streamer, Parrot not only counts viewers but calculates their interest and…

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THINGS ARE LOOKING UP FOR THE CLOUD

If pandemic life has taught us anything, it is that life is pretty livable in the cloud. Every aspect of our lives, from work, to school, and even social interactions are now happening virtually. Zoom calls, instant messaging, and chat platforms are how we get together. This means that even as the economy faulters and unemployment rates continue to rise, companies that build or operate the technological infrastructure necessary for online life are doing well. Among the world’s largest…


Re-opening post Corona will mean new innovations

Capitalizing on New Market & Tech Opportunities

With most states loosening some restrictions and businesses approved to reopen, many tech and design companies are expanding to new markets: touchless fever scanners, apps to plan socially-distant office spaces, sensors to limit touching in highly frequented areas, and scheduling platforms to prevent crowding in public spaces. Truework, for example, is an income verification start-up, that has launched software to allow employers to track workers’ health status. Gensler, an architecture and planning company, has improved…


New York and France Draft FinTech Collaboration

The New York State Department of Financial Services (DFS) and its counterpart in France have mutually agreed to ease regulations and policies for fintech startups looking to set up shop in the respective markets. The memorandum of understanding (MoU), signed with the French Autorite de Controle Prudentiel et de Résolution (ACPR) on June 3, seeks to expand the innovative capacities of both locations. In 2019, DFS became the first US state banking regulator to join the Global Financial Innovation…


savings during a crisis

Making the Money You Are Saving Work for You

Many Americans are facing an uncertain financial future right now. The coronavirus pandemic, though, hasn’t been all bad economic news. Strict stay at home orders have meant fewer expenses in many areas: travel, eating out, cultural events, gas, new clothing, etc. Similarly, the importance of an emergency fund, has become evident to most people, and causing them to reduce their extraneous spending. In fact, the personal savings rate — the sum people are putting away as a percentage of their disposable…


New York Looks to Canada Partnership for Clean Energy

New York Governor Andrew Cuomo has announced a new environmental plan to bolster the economy and promote clean energy. New York has set very ambitious clean-energy targets, including emissions-free energy sources exclusively by 2040. The latest plan runs cables from upstate New York to Canada and brings wind and solar power down from these rural regions to New York City and the suburbs. The proposal also hastens a latent scheme for the delivery of hydropower…


Five Strategies Keeping Small Businesses Alive

As coronavirus quarantines force many businesses to shutter their storefronts, these companies are finding creative ways to serve customers and grow their business. Almost every industry, from eateries to gift shops, cleaning crews to beauty salons, has had to revamp their models for customer engagement. Here are five tactics that are proven to keep small businesses going during this crisis. Find a new niche Some services are just not practical right now. Home owners, for…


Fee Cap on delivery app

New York City Imposes Fee Caps on Delivery Apps

New York City is set to limit the surcharge food delivery apps can apply to restaurants using their platforms. City Councilman Mark Gjonaj sponsored the legislation and hopes it will relieve some of the corona-related hardships in the food industry. New York City has set a cap on fees for food delivery services during emergency situations. The move follows a class-action lawsuit filed last month by three restaurants in New York. The owners accuse Grubhub,…


Basic Tech Needs in Crisis

What the Pandemic Taught Us about Tech We Do and Don’t Need

Sometime in mid-March life as we knew it came to a grinding halt. Schools closed, offices transitioned to “work from home,” and businesses hurried to figure things out. With so much time on our hands, and literally nowhere to go, we got a chance to focus in on the tech that matters most during a crisis. Basically, we need: Find the right virtual meeting space for you. Interaction platforms and tools so we can communicate…


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New CFO at Integral Ad Science

Integral Ad Science (IAS), a global leader in digital ad verification, announced the appointment of Eu-Gene Sung as Chief Financial Officer.  The New York-based company was founded in 2009 and now has 18 offices across 13 countries. In 2019, Sung was named one of the “Notable Women in the Business of Sports” by Crain’s New York. She is a board member of the New York Road Runners. Sung received a BS in Economics from The Wharton…