entrepreneurs

Five Strategies Keeping Small Businesses Alive

As coronavirus quarantines force many businesses to shutter their storefronts, these companies are finding creative ways to serve customers and grow their business. Almost every industry, from eateries to gift shops, cleaning crews to beauty salons, has had to revamp their models for customer engagement. Here are five tactics that are proven to keep small businesses going during this crisis. Find a new niche Some services are just not practical right now. Home owners, for…


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NYC’s Cybersecurity Win

At the beginning of 2020, three NYC companies were selected as winners in the NYCx Cybersecurity Moonshot Challenge. The competition is designed to provide cybersecurity solutions to New York’s 240,000 small and midsize businesses that don’t have the financial capital, physical resources, or technical know-how to protect themselves against cybercrime. NYC’s small businesses are now safer The three winners are: INKY, a startup marketed to businesses as a specialized service to detect phishing threats. Paladin Cyber and SKOUT Cybersecurity, offer…